34%more marketplace sales
The brief
Spend was spread thin across three marketplaces with no clear view of which products deserved the budget.
← All work
Mar 2019 · US
Wyox Sports
I ran marketplace advertising across eBay, Amazon and Walmart for a sports-accessories brand.
34%more marketplace sales
27%lower cost per sale
2.9×ROAS
USmarket
My approach
I reorganised campaigns, listings and inventory reporting around one rule: the budget follows the products that actually sell.
The outcome
Marketplace sales grew 34%, cost per sale fell 27% and blended ROAS hit 2.9× — with a clear top-15 product list driving decisions.
Achievements
The standout results from the work.
27%lower cost per sale
2.9×ROAS
USmarket
My contribution
I restructured marketplace advertising across eBay, Amazon and Walmart around the products that actually sold.